What might be better is a carryover buzz from Womens College Basketball. The league started the 25thseason by introducing its new official game ball by Wilson Sporting Goods through a new multiyear global partnership. to incorporate the statistic into your presentation at any time. There was just more interest because everything has been more available, starting with the college games. That is a 49% increase compared to 2020 and 24% increase to 2019. A multi-year deal with Amazon Prime Video made the WNBA the first womens professional sports league to be streamed on Prime Video. In comparison, last October's three-game WNBA Finals series featuring the Seattle Storm and Las Vegas Aces averaged 440,000 viewers. The BarDown podcast will investigate, uncover and explore long-form stories at the intersection of sports . The NBA is 75 years old, the WNBA 25. It is the most-watched comedy debut on ABC in nearly four years. WNBA games averaged 321,000 viewers across ESPN, ESPN2, ABC and CBS during the regular season, up 51% from last year and the league's most-watched season in 13 years. WNBA Moments on Top Shot gave fans the ability to own dynamic in-game moments from WNBA players and legends. On the surface, it appears that the women have little argument there is no comparison between NBA and WNBA revenues but first lets understand what WNBA players want. The Washington Capitals are averaging 3.02 goals per game, 2.97 goals against per game, 20.9% on the power play, and 82.4% on the penalty kill. As for the WNBA post-season, it was the most viewed since 2014. WNBA viewership during the 2021 regular season was up 49 percent year over year. Which leads us here: The average NBA salary is about $7.5 million; according to the league, the average WNBA salary in 2019 was reportedly about $116,000, but a new collective bargaining agreement which runs from 2020 to 2027 provides a 53% pay increase, plus maternity leave at full salary, $5,000 for child care, and as much as $60,000 for adoption, surrogacy, egg freezing and fertility treatments. system, which features three uniform editions for each of the 12 teams, WNBA merchandise on The WNBA Store saw record growth this season with a 50% increase over last year. All 17. Thats where the WNBA finds itself in its search for an identity (and higher pay) on the American sports scene. All Rights Reserved, Pay disparity between NBA, WNBA is a numbers game, Draymond Green, one of those highly paid male players, poured a little gas on the fire, the WNBA has lost an average of $10 million every year it has existed. The NBA and WNBA have little in common, other than they play the same sport. Earlier this month, the Women's College World Series three-game championship series between Oklahoma and Florida State averaged 1.84 million viewers on ESPN up 15% from 2019. Terrell Buckley, a 14-year NFL veteran and Super Bowl champion, knows a thing or two about work ethic and during an XFL game on Sunday, he blasted his team for their performance. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. Season. Four other ABC telecasts this season became most-viewed regular season games since 2012: ESPN has been a WNBA rights-holder since the leagues inception 25 years ago and has a multi-platform rights agreement through 2025. Over the whole season, they didnt get a single situation where they were leading into the NBA or the NBA was leading into them. This may not be a world title match like some viewers hoped, but Cody Rhodes seems destined to topple The Tribal Chief. Said Lewis: We all know the WNBAs numbers still dont compare, but when youre talking about a period of time when every sport is still having trouble in the ratings and you can say not only that your numbers were up but that they were up double digits, thats a pretty decent story for them.. That parts crazy to me. For the first time in league history, the WNBA used in-game wearables by KINEXON and optical tracking technology by Hawk-Eye to generate 3D immersive highlights, which were used in real time during Prime Videos broadcast of the inaugural WNBA Commissioners Cup Championship Game. It might not be fair, but it is reality. Theres a big gap between PGA Tour and LPGA Tour prize money. The late 90s and early 2000s had some of the highest regular season game best attendance averages to date. The four-round WNBA postseason features the eight teams with the best regular-season records. And Game 2 of that series averaged 1.2 million viewers on ABC. WNBA fans are between 2 to 6.6 times more likely than an average sports fan to be interested in politics and especially womens rights, said Niky Scott, a customer success manager at Zoomph. How do you get that bias out of that valuation model? @megsterr. The increase in WNBA viewership coincides with the most-ever league games on national television. Will the recent increase in viewership and engagement provide the necessary proof of concept needed to propel the WNBA to the next level? 4 Seattle Storm received a bye into the second round. Revenues, of course, are not to be confused with profits. NBA games average 2 million TV viewers per game;WNBA games averaged 246,000 viewers during the 2019 regular season, according to Sports Media Watch (well ignore the 2020 season impacted by the pandemic). As a media company, I would align with the WNBAs fan culture on social, Scott said. Get full access to all features within our Business Solutions. I want to get that to 100 million. Meanwhile, across Instagram, Facebook, Twitter, YouTube and TikTok,the WNBA set records for social media engagement with 135 million video views and 14.5 million actions. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. The league reported 387,000 average viewers last year, up 123 percent from 2019. Access to this and all other statistics on 80,000 topics from, Show sources information The NBA watched the NFL capture an eleven-year deal worth more than $100 billion deal last summer. 3),Aja Wilson(No. Despite being virtual as opposed to broadcast live from Nike Headquarters in New York City they are the two most-viewed WNBA Drafts in nearly 20 years. statistic alerts) please log in with your personal account. Subscribe to get the latest articles first. The four-game Sky-Mercury WNBA Finals averaged 548,000 viewers across ABC, ESPN and ESPN2, marking the largest audience for the event since the five-game Lynx-Sparks series in 2017 (559K). Womens tennis is as popular or more popular than the mens game, and womens gymnastics is much more popular than the mens sport. In addition, DICKS Sporting Goods became the largest national retailer for WNBA merchandise. This will also be the first time since 2015 the tournament has been played outside Indianapolis, making its inaugural appearance in Minneapolis at the Target Center, home of the four-time WNBA champion Minnesota Lynx and the NBA's Minnesota Timberwolves. Black History Month: Emerging Leaders | Renee Montgomery: An Owner with a Players Perspective, WNBA Draft 2023 Presented By State Farm To Be Held On April 10th. This statistic is not included in your account. Sue Bird(No. The drop of new jerseys alone yielded over 69 million impressions on drop day. Digital: A record was set for the traffic the WNBA site saw online. July's All-Star Game averaged 734,000 viewers, a 53% increase.. ESPN said on Thursday that the WNBA Finals averaged about 548,000 viewers per game, up 23% from last season and up 42% from 2019. The 2022 WNBA Playoffs presented by Google tips off on Wednesday, Aug. 17, when the No. May 26, 2022. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. 1 overall pick in the WNBA draft Saturday, April 17, 2004, in Secaucus, N.J. (AP Photo/Bill Kostroun). ET. The rest, as they say, is history. [Online]. For the 2021 season, the WNBA's combined viewership averaged 306,000 viewers across Disney networks (ABC, ESPN) and CBS Television Network. Please create an employee account to be able to mark statistics as favorites. You cant ask for anything better than to have a 15 percent increase (for the Finals) when the NBA Finals is down 49 percent.. According to Across the Timeline, average WNBA attendance per team during the regular season in 2021 was 2,388 fans. That would have been a perfect thing for them to have. The Seattle Storm vs. Chicago Sky game on Aug. 15, broadcast . Business Solutions including all features. MPG Minutes Per Game . Womens basketball has steadily increased viewership year-over-year. Well reveal WNBA viewership by year. We made the roster requirements . Minnesota Lynxs Sylvia Fowles, in the final game of her illustrious career, became the first player in league history to log 4,000 career rebounds and Seattle Storms Sue Bird scored her 1,000. More people. "Level of Interest in Wnba in The United States as of May 2022, by Gender. WNBA basketball. Profit from the additional features of your individual account. The ratings also represent a 63 percent increase from those in 2020. The NBAs average attendance is 17,760, the WNBAs 6,535. So today, well take break down the leagues growth. WNBA Stats and History Statistics, scores, and history for the Women's National Basketball Association. Print Page. "Level of interest in WNBA in the United States as of May 2022, by gender." The league also reached several milestones including new sponsors, merchandise, distribution, and technology. Through 17 games (ABC, ESPN, ESPN2), the 2021 WNBA Playoffs averaged 367,000 viewers, 63 percent higher than the entire 2020 postseason (226,000 average viewers) and 42 percent higher than 2019 (258,000 average viewers). WNBA NBA NBA G League NBA 2K League. Digging into just the ESPN family of networks, regular season games broadcast or streamed averaged 306,000 viewers per game in 2021. Opinions expressed by Forbes Contributors are their own. The WNBAs Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC. Then you can access your favorite statistics via the star in the header. The league added it's also the most-viewed WNBA season since 2008. 4), andBreanna Stewart(No. The womens league now has a commissioner, Cathy Engelbert. The mens league casts a big shadow, which is why the WNBA plays its season from July to October. James Pitaro, Chairman, ESPN and Sports Content, WNBA Free Agency Special Set for ESPN2 on Wednesday, Feb. 1. They did that during the NBC days. Further proof of concept was evident in the recent WNBA and Nike launch of three new uniforms for each of the 12 teams in the league. The 2023 World Baseball Classic, the first since 2017, will get underway on Tuesday, March 7. Accessed March 05, 2023. https://www.statista.com/statistics/1236723/wnba-regular-season-viewers/, SportsPro. Visit ESPN to view the Las Vegas Aces team stats for the 2022 season. PALMETTO, FLORIDA - OCTOBER 06: The Seattle Storm celebrates after defeating the Las Vegas Aces [+] 92-59 in Game 3 of the WNBA Finals to win the Championship at Feld Entertainment Center on October 06, 2020 in Palmetto, Florida. You can only download this statistic as a Premium user. A WNBA roster has a maximum of 12 players, whereas an NBA roster has a maximum of 15 players and a minimum of 12. ", Morning Consult, Level of interest in WNBA in the United States as of May 2022, by gender Statista, https://www.statista.com/statistics/1108312/women-national-basketball-association-interest-gender/ (last visited March 05, 2023), Level of interest in WNBA in the United States as of May 2022, by gender [Graph], Morning Consult, May 26, 2022. Need Photos? The Women's National Basketball Association concluded its 25th anniversary season with another positive sign for viewership for its championship series. The campaign generated 9 million impressions on the leagues owned social media accounts alone, according to data provided to me by the social media data firm Zoomph. In terms of how team attendance was trending prior to the pandemic, the Chicago Sky, Dallas Wings, and Los Angeles Sparks had regular season attendance averages that were trending up over the previous three years (2017, 2018, 2019). Show publisher information Who is new Runnin Ute Keba Keita and how is Utahs 2022-23 roster shaping up? According to the WNBA, this is the most watched season since 2008. 2023 Players Check out our Player Season Finder to search through the entire history of WNBA player stats using custom criteria. 4), and the Chicago Sky (No. 5) followed. The league is nearly irrelevant to the average sports fan. Washington Nationals vs Houston Astros was the most-watched MLB game of the 2019 season. Amidst an unprecedented season in the NBA . Here is the average WNBA attendance by team for the 2021 regular season: Total WNBA attendance by team in 2021 was led by the Phoenix Mercury with 93,585 fans. According to ESPN, the 2021 WNBA Finals were the most-viewed since 2017, with an average of 548,000 viewers across ESPN networks and ABC. NBA commissioner Adam Silver reports that the WNBA has lost an average of $10 million every year it has existed, which the NBA subsidizes out of the goodness of its politically correct heart. Profit from the additional features of your individual account. Most-Viewed Postseason Since 2014 Monday's Game 2 of the ALCS drew 1.88 million . Yet their media rights fees are five-to-15 times the WNBAs. Black History Month: Emerging Leaders | Renee Montgomery: An Owner with a Players Perspective, WNBA Draft 2023 Presented By State Farm To Be Held On April 10th. Just two weeks later and five games in, WNBA ratings climbed even higher to 74% year over year growth. The 2021 WNBA regular season averaged 306,000 viewers, up 49 percent compared to 2020 and 24 percent to 2019, ESPN announced Thursday. Saturdays inaugural fixture on the streaming service saw the Atlanta Dream secure a thrilling 90-87 win over the New York Liberty in overtime. WNBA players want what NBA players spent decades trying to obtain. Overall, WNBA ratings were down, but the Finals between the Las Vegas Aces and the Seattle Storm were up 15% from the 2019 five-game series between the Aces and the Washington Mystics the year prior. August 17, 2022, League Sets Social, Digital and Merchandising Records , In Their Final Seasons, Sylvia Fowles First Player to Record 4,000 Rebounds in a Career; Sue Bird Records 1,000 Three-Pointers Made , The 2022 WNBA Playoffs Presented by Google Tips Off Wednesday, Aug. 17. The playoffs were the most-watched since 2014. Diana Taurasi is called the Michael Jordan of the WNBA. Ever heard of her? The three-game series averaged 848,000 viewers. Get full access to all features within our Business Solutions. Use Ask Statista Research Service, The source phrased the question as, "In general, would you describe yourself as an avid fan, a casual fan or not a fan of each of the following? In particular, the deciding Game 3 of the Finals fit perfectly the formula that Lewis has observed tends to serve up the best ratings for the league. The WNBAs problem is simple: It doesnt generate the interest or the revenue to support a pay structure anywhere close to what the mens game can offer. In addition, DICKS Sporting Goods became the largest national retailer for WNBA merchandise, and Buzzer began featuring live content and WNBA League Pass games on its mobile platform in the companys first foray into womens professional sports. I cover the Phoenix Suns as well as the broader NBA and WNBA, PALMETTO, FLORIDA - OCTOBER 02: Breanna Stewart, #30 of the Seattle Storm drives to the basket against A'ja Wilson #22 of the Las Vegas Aces during the first half of Game 1 of the WNBA Finals at Feld Entertainment Center on October 02, 2020 in Palmetto, Florida. viewership dropped roughly 50 percent . . Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Please do not hesitate to contact me. In addition, the league teamed up with Dapper Labs, the company behind NBA Top Shot and the Flow blockchain, to launch the first WNBA NFTs. Take the Orange Hoodie campaign in which the league partnered with ESPN and athletes across sport to push its signature orange logo hoodie, sold by Fanatics, as well as general excitement in the lead-up to its opening weekend in late July. Englebert reported the average viewership of games rose 68% this season, crediting that largely to a substantial increase in games on the ESPN Network as well as the league's debut on the CBS. The workplace benefits historically marginalized groups enjoy from unionization are well-documented. The WNBA fails to generate even one percent of the NBA's $8-$9 billion in revenue. The 2022 No. St. Louis was out shot by a total of 25-23 and went 2-3 on the power play in the win. Candace Parker #3 of the Chicago Sky celebrates with her teammates after winning Game Four of the 2021 WNBA Finals against the Phoenix Mercury on October 17, 2021 at the Wintrust Arena in Chicago, Illinois. VIEWERSHIP: Combined viewership for the WNBA across ESPN Networks (ABC, ESPN, ESPN2) and the CBS Television Network was up 16 percent over the 2021 regular season, averaging 379,000. The championship game (Oct. 17, ESPN) registered 417,000 viewers and peaked with 623,000 viewers, up 32 percent from 2019s Game 4 between the Connecticut Sun and the Washington Mystics. "Average Tv Viewers of The Wnba Regular Season from 2016 to 2022 (in 1,000s). Well, either way, its a tough sell for a league that cant turn a profit and survives on handouts from the NBA. ET, followed by the eighth seeded Phoenix Mercury and the teams leading rebounder Brianna Turner taking on the No. The ideal entry-level account for individual users. Considering the circumstances, the WNBA will likely come away from its 2020 season content with the way it was able to connect with fans, especially from its Bubble in south Florida. We want to hear from you. The NBAs average ticket price is variously reported at between $51 to $89; the WNBAs $17. But not womens basketball college or pro (according to the NCAA, the average attendance for college basketball for the 2018-19 season was 1,625 for Division I women and 5,650 for Division I men). We kept the scoring simple: 0.5 PPR, all touchdowns with six points, all turnovers worth minus-2 points, everything else typical of a decimal-point Fantasy league. Regardless, the inevitable "Steenerico" reunion to take down The Bloodline . Also, the viewership on ESPN and ESPN2 increased 11% from 202,000 views last season to 224,000. Connecticut's Diana Taurasi, left, is presented with a Phoenix Mercury jersey by WNBA President Val [+] Ackerman, right, after the Mercury chose her as the No. Learn more about how Statista can support your business. The Chicago Sky emerged victorious,winning 87-85 in overtime at their home court. The 2021 WNBA Finals on ESPN networks and ABC - Chicago Sky victory over the Phoenix Mercury - averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers . However, the average viewership for the finals increased 15 per cent to 440,000. The 2021 NCAA Womens Final Four pulled some of its highest viewership numbers ever. Last year, Sabrina Ionescu went first to New York. The NBA opened the 2020-21 season to a strong start after enjoying the most-watched opening week since 2012, with combined viewership up 67% compared to last year. The WNBA Playoffs will feature a maximum of 19 games, all available across ABC, ESPN, ESPN2 and the ESPN App. Game 2 (Oct. 13, ESPN) became the most-viewed Game 2 since 2003 and the most-viewed Finals game since 2017s Game 5. The WNBAs Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC, a drop of 16 per cent on the previous year. At a time when sports continue to shed live viewers, the WNBAs numbers this year shows they still have not hit their ceiling. The Christmas Day lineup netted a 10% increase in viewership, with the Dallas Mavericks and Lakers contest averaging 7.01 million viewers. More people tuned into the biggest WNBA games this year, even with many more options than usual. #WNBA viewership continues to rise 2021 #WNBAFinals | Most-viewed Finals since 2017 with 548,000 average viewers Meanwhile, Sabrina Ionesculed the league in jersey sales. If you are an admin, please authenticate by logging in again. Chart. For the first time in league history, the WNBA used in-game wearables by KINEXON and optical tracking technology by Hawk-Eye to generate 3D immersive highlights, which were used in real time during Prime Videos broadcast of the inaugural WNBA Commissioners Cup Championship Game. The WNBA reached several milestones in its landmark season. Access to this and all other statistics on 80,000 topics from, Show sources information Got a confidential news tip? And thats a 7% improvement. The WNBA is an American professional women's basketball league established in 1996 and owned by the NBA. Early signs indicate the WNBA Draft Class of 2021 might have an excellent chance to parlay solid NCAA ratings not only into WNBA viewers but also lucrative sponsorships. As soon as this statistic is updated, you will immediately be notified via e-mail. Kena Krutsinger | National Basketball Association | Getty Images, What it takes to become an Olympic gold medalist. Super Bowl averages 113 million viewers, 3rd-most watched in history The Kansas City Chiefs' 38-35 win over the Philadelphia Eagles in the Super Bowl LVII is on pace to become the third most-watched [] statistic alerts) please log in with your personal account. According to Statista, the average TV viewers of the WNBA regular season in 2016 was 224,000 and grew to 246,000 in 2019. The showdown recorded 789,000 viewers, peaking at a million for the primetime presentation. It was the first WNBA game post All-Star Game and Olympic break airing in the afternoon on ABC. You may opt-out by. And Buzzer began featuring live content and WNBA League Pass games on its mobile platform in the companys first foray into womens professional sports. For instance, there may have been no more exciting moment in the WNBA postseason than Phoenix Mercury guard Shey Peddys buzzer-beater against her former team, the Washington Mystics, in the first-round single-elimination game on Sept. 16. This season included 11 windows on broadcast television (ABC + CBS), the league's most in a season since at least two decades (NBC carried 10 in 2001 and 2002). Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. In essence Black males are the main supporters of the WNBA, yet Layshia Clarendon decided to focus her anger towards them. most-watched NCAA Tournament game in 10 years, WNBA Viewership & Ratings Growing In 2021, Fans prefer to attend Seattle Storm games on, During the WNBAs first season, the Phoenix Mercury had the highest a, In 2008 the Detroit Shock were the WNBA Champions. New York Libertys Sabrina Ionescu became the first WNBA player to eclipse 500 points, 200 rebounds and 200 assists in a single season. During 2021 opening weekend, Sky-Mystics WNBA regular season game averaged a 0.39 rating and 611,000 viewers on ABC, and a rematch of that Storm-Aces final later that day averaged a 0.39 and 598,000 on ABC both securing a place in the top three records of the leagues largest regular season audience in nine years, at that time. WNBA 2021 commercial guide: Every franchise, every sponsor, all the major TV deals. Because it's time., This is a BETA experience. The three-game series averaged 848,000 viewers. As part of the agreement, the league established a new platform, WNBA Changemakers, to attract corporate investment in the league.
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